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Prime
Prime has 13 on-market SKUs in the DSLD, first entered 2012-02-23. 23.1% of its products declare at least one proprietary blend, and 50.0% of all its all-time SKUs are now off-market.
13
on-market SKUs
23.1%
with a blend
0.0%
gummies
50.0%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.5612
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 6.5
- First entry: 2012-02-23 · Latest entry: 2024-07-25
- Mineral/vitamin rows by quality tier: tier 1: 48.3%, tier 2: 20.7%, tier 3: 6.9%, unrated: 24.1%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | Prime | Median brand |
|---|---|---|
| Products with a proprietary blend | 23.1% | 26.7% |
| Products in an exact Formula Twins cluster | 0% | 10% |
| Products declaring a dose above an adult UL | 7.7% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 0% | 0% |
| Gummies | 0% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 6.5 | 4.5 |
| All-time SKUs now off-market | 50% | 15.4% |
What it sells
- Tablet or Pill: 8 (61.5%)
- Capsule: 3 (23.1%)
- Powder: 1 (7.7%)
- Softgel Capsule: 1 (7.7%)
Compounds declared most often
- Zinc: 5 products
- Magnesium: 3 products
- Calcium: 3 products
- Melatonin: 2 products
- Ashwagandha (Withania somnifera): 2 products
- Folate (Vitamin B9): 2 products
Products (26)
| Product | Form | Status |
|---|---|---|
| Astaxanthin | Softgel Capsule | off-market |
| Astaxanthin | Softgel Capsule | off-market |
| Cognitin Memory Support Formula | Capsule | off-market |
| Cognitin Memory Support Formula | Capsule | off-market |
| Dreamz with Melatonin | Tablet or Pill | off-market |
| Feminene Female Support Formula | Tablet or Pill | off-market |
| Melatonin Plus | Capsule | off-market |
| Prime Factor (Human Growth Factor Formula) For Men | Tablet or Pill | off-market |
| Prostate Defense | Capsule | off-market |
| Prostate Defense | Capsule | off-market |
| Time (Female Libido Formula) | Tablet or Pill | off-market |
| Time (Performance Formula For Men)† With Horny Goat Weed | Tablet or Pill | off-market |
| Vision | Tablet or Pill | off-market |
| Age (Age Defense Formula) | Tablet or Pill | on-market |
| Astaxanthin | Softgel Capsule | on-market |
| Cognitin (Memory Support Formula) | Capsule | on-market |
| Dreamz with Melatonin | Tablet or Pill | on-market |
| Factor (Human Growth Factor Formula) For Women | Tablet or Pill | on-market |
| Feminene Female Support Formula | Tablet or Pill | on-market |
| Hearing (Tinnitus And Ear Health Formula) | Tablet or Pill | on-market |
| Melatonin Plus | Capsule | on-market |
| Prostate Defense | Capsule | on-market |
| Secretagogue | Powder | on-market |
| Time Female Libido Formula | Tablet or Pill | on-market |
| Time with Horny Goat Weed | Tablet or Pill | on-market |
| Vision | Tablet or Pill | on-market |