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Micro Ingredients
Micro Ingredients has 106 on-market SKUs in the DSLD, first entered 2020-07-23. 2.8% of its products declare at least one proprietary blend, and 7.0% of all its all-time SKUs are now off-market.
106
on-market SKUs
2.8%
with a blend
0.0%
gummies
7.0%
off-market churn
Report card
- Median dose adequacy (elemental dose ÷ studied low dose, pooled across compounds): 0.6667
- % with a third-party certification statement (USP/NSF/Informed Sport/GMP, as asserted on label): 0.0%
- Average excipient count per product: 1.4
- First entry: 2020-07-23 · Latest entry: 2025-05-21
- Mineral/vitamin rows by quality tier: tier 1: 37.9%, tier 2: 13.8%, unrated: 48.3%
Compared with the median brand
Context for the numbers above: the same measures for the median of the 1,430 brands with at least 10 on-market products. A difference from the median is a description, not a grade; a specialty brand can sit far from the median for good reasons.
| Measure | Micro Ingredients | Median brand |
|---|---|---|
| Products with a proprietary blend | 2.8% | 26.7% |
| Products in an exact Formula Twins cluster | 14.2% | 10% |
| Products declaring a dose above an adult UL | 4.7% | 0% |
| Products listing a synthetic FD&C dye | 0% | 0% |
| Products listing titanium dioxide | 0% | 0% |
| Gummies | 0% | 0% |
| Products with a certification statement | 0% | 0% |
| Average excipients per product | 1.4 | 4.5 |
| All-time SKUs now off-market | 7% | 15.4% |
What it sells
- Powder: 72 (67.9%)
- Softgel Capsule: 24 (22.6%)
- Tablet or Pill: 6 (5.7%)
- Capsule: 4 (3.8%)